Palm Springs revitalization will get a boost if we vote YES on Measure J. The Palm Springs City Council after much debate has finally taken a concrete step toward finding new funding for dynamic downtown growth. I believe the highest priority is to resolve the vexing problem in the revitalization of Palm Springs – the resurrection of a 21st century version of the Desert Fashion Plaza. Over the years we have all seen various Palm Springs revitalization proposals for the Desert Fashion Plaza developed, submitted, debated and disappear because the economic basis for implementation was not supportable or could not work, given the design constraints placed on the plan by the city.

Revitalization of Palm Springs
I do not represent that I am an expert on the subject of urban planning but it seems to me as a citizen of this city, Measure J for the revitalization of Palm Springs represents a pathway to a solution and is a better alternative than doing nothing.  It provides a tangible financial tool for the creation of a credible partnership between business and local government. It provides working capital that our city planners can utilize and, when added to private sector investment, may finally result in a plan that can be implemented. Most importantly, none of the proceeds for Palm Springs revitalization in Measure J will go out of Palm Springs to some other community, nor will any of these funds wind up in State coffers. This will result in LOCAL funding for LOCAL Palm Springs improvements.

Palm Springs Votes on Future Growth
The detractors of Measure J, the “Palm Springs Taxpayers Association”, have raised no real arguments against the measure and are offering no alternatives. We need your support when Palm Springs votes on future growth. Our elected local city officials that we empower to develop, evaluate, and implement our city improvements have struggled with this issue for many years. They are unanimously behind this measure. The business community appears to support it, and it now needs the voters to endorse it.

Vote on Future Growth of Palm Springs
On November 8, 2011 please vote on the future growth of Palm Springs. For more detail read – Vote YES on Measure J.

Dick Sakowicz is a REALTOR with ReMax Real Estate Consultants who lives in Palm Springs and serves the greater Palm Springs area.